One of the most fascinating discussions that emerged from the iCommons iSummit, at least for me, came out of the presentation by Israeli rock stars RHYTHM BEATING SILENCE aka RBS. Their fascinating story is of a band who "made it," but in a small scene driven by virtually one label and one radio station, were completely taken advantage of. Instead of sitting idly, the band went on their own, and gave their music away for free (now all under Creative Commons licences), making money by playing gigs and archiving their albums. Everything is available for re-mix use and non-commercial distribution through their web site. We went on to discuss revenue generation for lesser known artists, various production modes, DIY art and the importance of collaboration. RBS’s frontman, Nimrod Lev, is quite an interesting activist – here’s a translation of a recent speech he gave at the University of Haifa. Money quote (speaking of criminalizing the downloading of music):
Personally, I was never willing to think of my audience as criminals or to turn the people for whom I create music into criminals, just because the music industry is in a crisis. …
I would like to begin with the opening lines of the announcement we attached to the song "Vegas" which was played here earlier:It does not matter when and how the music and all that is related to it became only a matter of business and commerce. It happened. The love of music became marginal, and in most cases it is not part of the considerations of music products, marketed to the public.
